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Conference 2018

October 9-12, 2018

Lisa Morales-Hellebo


Lisa Morales-Hellebo
Entrepreneur and Fashion Tech Community Catalyst /
CEO & Founder, REFASHIOND / Co-Founder, The New York Supply Chain Meetup


Lisa is currently building REFASHIOND Capital, a venture fund to invest in the future of fashion and retail; as well as being Co-founder of The New York Supply Chain Meetup and The Worldwide Supply Chain Federation.

She is a seasoned entrepreneur, product strategist, and creative director whose career spans 22+ years working with startups and Fortune 500 companies.

In 2014, Lisa founded and launched the New York Fashion Tech Lab with Springboard Enterprises and the Partnership Fund for NYC while serving as Executive Director for the first year. Her previous fashion tech contextual search startup, Shopsy, participated in TechStars in 2012 after being selected as one of the Top 10 Women in DC Tech. She has been featured in numerous publications and media outlets, and is profiled in the bestselling book; Disrupters: Success Strategies from Women Who Break the Mold.

Born in the Bronx, New York, Lisa obtained her BFA in Graphic Design with University Honors from Carnegie Mellon University. She’s a lifelong lover of all things fashion, is addicted to magazines, new media, technology, entrepreneurship and travel.

@lisahellebo / www.linkedin.com/lisahellebo / lisahellebo.com / latinobuilt.com / refashiond.com / tnyscm.com


Fashion Tech
11 October 2018 09:45 AM–10:30 AM

The $2.4 trillion dollar global apparel market is undergoing it's first real end-to-end digitization, which has left most existing apparel brands & retailers trying to catch up to their digital native peers. Learn about Fashion Tech, what the future of this industry will look like, what technologies will be core to enabling this digitization, what the new careers of this refashioned global industry will be, and how collaborative, localized, distributed hubs are the future.

F4: Startup Ecosystems
11 October 2018 02:00 PM–03:00 PM

Learn about the key components necessary to foster a robust startup ecosystem, how to get large corporations to be engaged, and how to build a sense of community. Lisa worked in Silicon Valley during the first dotcom boom and bust, DC Tech, Boston Tech (via Techstars), Puerto Rico Tech (as a founding board member of Parallel18), and of course, NY Tech (as founder & executive director or the New York Fashion Tech Lab '14, & Co-founder of The New York Supply Chain Meetup '17).